The Reasons Why Web Design New York Companies Avoid Flash

By Arthur Williams


Flash is one of those digital services that most people seem to overestimate. Yes, it can provide a boost in terms of cosmetic value and overall presentation, at least on the surface. As any web design New York company will tell you, Flash comes with various negatives that don't exactly bode well for web design as we know it today. For those that are curious as to what said negatives entail, here are a few details to keep in the back of your mind.

One of the reasons why Flash is a negative for a web design New York company is due to how poorly it tends to perform on mobile devices. Keep in mind that the devices in question are becoming more prominent as far as Internet access is concerned. They don't process Flash as well as standard computers, which doesn't bode well from a user experience standpoint. This is one of the many reasons why this particular shouldn't be heavily relied on.

Another reason why Flash shouldn't be used is that it can have a negative impact on SEO. Any Internet marketing company will tell you that text, more than anything else, is what search engines will look for. When text is optimized for search engines, the websites that said text belongs to will rank higher. Flash cannot be easily read, meaning that they won't result in better rankings. If anything, it can actually hurt rankings if performance isn't up to par.

Lastly, Flash is something of a dying medium among websites as a whole. While it still has its uses, the most prominent being video streaming, the truth of the matter is that it's becoming less and less of a focal point as time goes on. The use of text is minimal, but the cosmetic value that it provides cannot be overlooked. Flash is being phased out as a priority, meaning that it's in your best interest to follow suit in the future.

Flash may seem like a safe bet, as far as web design is concerned, but it's far from the most useful tool in a designer's arsenal. As a matter of fact, this should not be a prominent factor. More than anything else, it should be implemented for minor purposes, like video streaming; it shouldn't serve as a website's anchor of sorts. There are other ways to develop websites, not only for performance but increased engagement as well.




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