There's no denying the effort that web design companies put forth, but many people overlook how important maintenance is. While it's a task in and of itself to construct a website, ensuring that it's operational on a regular basis is another story entirely. Are there ways to ensure that maintenance is done at the highest of levels? Hopefully the following do's and don'ts will be able to shed light on the matter.
DO test out your links. No matter how stable your links are upon initial development, it's important for them to be tested over the course of time. Reputable authorities like Lounge Lizard can agree, seeing as how they can become broken. This can be done by way of removal of certain pages, which is where 404 errors come into play. This is just one of many maintenance tips that the best website development companies can offer.
DON'T make your site difficult to navigate. Even if you think you have an easy time moving from page to page, this doesn't necessarily mean that the experience will translate to others. Not everyone is particularly tech-savvy, meaning that you have to build your site for everyone to use. Changing your layout, if even to a minimal degree, can make a huge difference. This is yet another way to go about website maintenance of the highest level.
DO optimize your website for speed. Let's say that you perform a Google search and you click on the first link that you see. If it takes longer than a few seconds for the site to load, there's a good chance that you'll click away before long. This is one of the most basic activities that web developers should account for. If sites do not load quickly, bounce rates will increase, which is nothing short of a negative in the long term.
DON'T overlook the importance of content. Regardless of the industry that you're in, content matters. Without it, your target demographic will not be able to recognize your brand, let alone the products and services you're trying to sell. In addition, if you go for a lengthy amount of time without posting new content, your site's rankings for different keywords will suffer. Anyone that's looking to get into web development must make note of this.
DO test out your links. No matter how stable your links are upon initial development, it's important for them to be tested over the course of time. Reputable authorities like Lounge Lizard can agree, seeing as how they can become broken. This can be done by way of removal of certain pages, which is where 404 errors come into play. This is just one of many maintenance tips that the best website development companies can offer.
DON'T make your site difficult to navigate. Even if you think you have an easy time moving from page to page, this doesn't necessarily mean that the experience will translate to others. Not everyone is particularly tech-savvy, meaning that you have to build your site for everyone to use. Changing your layout, if even to a minimal degree, can make a huge difference. This is yet another way to go about website maintenance of the highest level.
DO optimize your website for speed. Let's say that you perform a Google search and you click on the first link that you see. If it takes longer than a few seconds for the site to load, there's a good chance that you'll click away before long. This is one of the most basic activities that web developers should account for. If sites do not load quickly, bounce rates will increase, which is nothing short of a negative in the long term.
DON'T overlook the importance of content. Regardless of the industry that you're in, content matters. Without it, your target demographic will not be able to recognize your brand, let alone the products and services you're trying to sell. In addition, if you go for a lengthy amount of time without posting new content, your site's rankings for different keywords will suffer. Anyone that's looking to get into web development must make note of this.
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