Cinemagraphs & Why The Top Web Design Companies Use Them

By Arthur Williams


Website development companies understand the importance of visual media, as it can take on a number of forms. Cinemagraphs are no different, but the truth is that they have become quite popular as of late. The fact that these still images feature parts that are in motion makes them visually appealing, to say the least. If you'd like to know why cinemagraphs should be used more often, hopefully the following information proves insightful.

Even though people might have seen them in the past, they may not be fully aware of what cinemagraphs are. These are still pictures that are taken, before animation is incorporated into them. What makes cinemagraphs striking, among other aspects, is that the animation is smartly applied. You'll be surprised by how realistic a standard picture of a landscape looks while there are moving clouds incorporated. It would make sense for web designers to focus on these unique images.

Despite how striking cinemagraphs might be, it's important to note that not all brands will be able to benefit from them the same. Some companies simply aren't built for them as others are. Let's say that you're the owner of a fashion or beauty brand. Perhaps you can use cinemagraphs in order to highlight your products, making them more appealing to the general public. This is just one example of how these images can help both small and large brands alike.

The top web design companies in the world should make it a goal to leave lasting impressions. It makes sense to do this, seeing as how people will be more likely to return and conduct business in this scenario. If you want to leave an impression, it would make sense to incorporate a cinemagraph or two, seeing as how other websites haven't focused on this as much. It's largely untouched terrain that deserves more attention.

Moving images are nothing new on the Internet, but it's clear that cinemagraphs have seen something of an uptick as of late. However, in order for your own moving images to be effective, they have to be designed well. The animation they entail must be smooth, as opposed to choppy or unnatural. By keeping logic like this in the back of your mind, you'll be able to build your cinemagraphs so that they're more effective for long-term purposes.




About the Author: