The top web design companies succeed based on numerous merits. One of the most overlooked is search engine optimization, which shouldn't be the case. After all, smart SEO will ensure that your content is stronger. More importantly, it will help your rankings, allowing you to gain more attention. With that said, if you'd like to know how to go about SEO for the sake of website development, follow these do's and don'ts.
DO put forth content of high quality. SEO hinges on various factors, but the most important has to be content. All reputable web development companies will tell you the same, especially when it comes to content that's exclusive for websites. The more detail that it provides, the more likely it is that it will draw people in, which increases rankings in the long run. Companies along the lines of Lounge Lizard will tell you the same.
DON'T let your website come to a crawl. Do you have multiple images or perhaps a few streaming videos on a specific page? If so, chances are that it's going to load and run slow, meaning that its chances of ranking on search engines will be low. The search engines in question place considerable weight on this type of performance, which is why you can't let your site come to a crawl. You won't be able to rank if it doesn't run quickly.
DO focus on mobile websites. As a matter of fact, it's perhaps more important than ever to have your site operate for the sake of mobile devices. Smartphones and tablets are often used in order to access the Internet, so wouldn't it make sense for sites to adjust themselves accordingly? Smart web design has more of an impact on SEO than you might imagine. When a site is mobile-friendly, it will be able to rank better.
DON'T overlook the importance of social media. Did you know that your social media accounts can have an impact on your SEO, too? It's important to note that search engines hold social activity in high regard, which is why you should think about adding said accounts to your website. When your site is eventually crawled, the aforementioned engines will recognize this. You might be able to see greater rankings before long.
DO put forth content of high quality. SEO hinges on various factors, but the most important has to be content. All reputable web development companies will tell you the same, especially when it comes to content that's exclusive for websites. The more detail that it provides, the more likely it is that it will draw people in, which increases rankings in the long run. Companies along the lines of Lounge Lizard will tell you the same.
DON'T let your website come to a crawl. Do you have multiple images or perhaps a few streaming videos on a specific page? If so, chances are that it's going to load and run slow, meaning that its chances of ranking on search engines will be low. The search engines in question place considerable weight on this type of performance, which is why you can't let your site come to a crawl. You won't be able to rank if it doesn't run quickly.
DO focus on mobile websites. As a matter of fact, it's perhaps more important than ever to have your site operate for the sake of mobile devices. Smartphones and tablets are often used in order to access the Internet, so wouldn't it make sense for sites to adjust themselves accordingly? Smart web design has more of an impact on SEO than you might imagine. When a site is mobile-friendly, it will be able to rank better.
DON'T overlook the importance of social media. Did you know that your social media accounts can have an impact on your SEO, too? It's important to note that search engines hold social activity in high regard, which is why you should think about adding said accounts to your website. When your site is eventually crawled, the aforementioned engines will recognize this. You might be able to see greater rankings before long.
About the Author:
If you'd care to learn more about web design, visit Lounge Lizard today.. Unique version for reprint here: The Do's And Don'ts Of SEO For Top Web Design Companies.