Long Island SEO: How Do Snapchat And Instagram Stories Differ?

By Paula Hess


Social media platforms come in many shapes and sizes, but it seems like Snapchat and Instagram are the ones that young people use the most. One of the reasons for this - and Long Island SEO companies will agree - is the feature known as Stories. Both Snapchat and Instagram Stories have their audiences, but it's important to note their differences as well. Here are just a few talking points that will show you how they differ from one another.

According to reputable names like fishbat.com, Instagram and Snapchat Stories differ based on the content they share. For those who are familiar with Snapchat, you know that photos and videos aren't meant to last. What this means is that they will disappear after a few seconds, which goes for Stories as well. Instagram Stories are long-lasting, however, which means that they can be looked back at. Snapchat Stories live in the moment, whereas Instagram Stories don't.

Customization is another talking point where Instagram and Snapchat Stories seem to stand on different sides. If you have ever used Snapchat, you know that it comes with filters and the ability to draw. While these are fun, Instagram's features seem to be more complex, adding more in the way of drawing tools in order to help its Stories stand out. For those who want customization, it's in your best interest to evaluate both of these options.

There are different audience sizes to take into account when discussing Snapchat and Instagram Stories, On Instagram, you're able to reach out to the site's massive user base, which is nothing short of tremendous. On the other hand, Snapchat Stories can only be sent to those you have added as friend on the app. Marketers should understand these differences so that, ideally, they'll feel compelled to use both options.

Hopefully this information has given you a better understanding of how Instagram and Snapchat Stories differ from one another. It's hard to say if one should be used over the other, meaning that it's in your best interest to cover both sides of the equation. By doing so, you'll be able to expand your reach to more people. When it comes to Internet marketing as we know it today, reaching as many people as possible is paramount.




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