Google purchased YouTube in 2006 for $1.65 billion and has since been working on expanding the features of the popular video platform. The latest acquisition of YouTube is a video-making app called Directr.
YouTube has made it very easy for advertisers to share their ads by featuring short video ads before streaming videos requested by users. Even though video marketing is a very efficient way to promote a business, it is sometimes difficult for small business owners to create quality video content since they lack experience and knowledge in this field.
YouTube will not charge small businesses to use the Directr app but small business owners will have to invest in video marketing to get their videos featured on YouTube. This is a cost efficient way of creating quality content and reaching out to potential customers. YouTube is not expecting to earn a lot from each video but purchasing Directr will help YouTube reach out to a wide audience of small business owners and generate revenues thanks to the size of their new audience.
If you own a small business and want to use video advertisements, you should try using the Directr app. You can download it for free and start creating videos right away. If you are happy with the result, look into investing in a video marketing campaign to have your content featured on YouTube. This could be a great way to drive traffic to your site, raise awareness for your brand and generate more sales.
There is talk that an android version will soon be following the current version, the powers that be will probably see how this version works, and will wait to get all the kinks out, if any develop.
The move for Google to snap up this app makes a lot of sense, as it gives small business a really great tool to use on the fly. If a shopkeeper wants to capture a scene in his store that stands out, there is nothing like the present. Here is the chance to create quality videos without having to worry about a big budget. If you haven't had the opportunity to take advantage of Directr, do so now and you'll be very impressed.
YouTube has made it very easy for advertisers to share their ads by featuring short video ads before streaming videos requested by users. Even though video marketing is a very efficient way to promote a business, it is sometimes difficult for small business owners to create quality video content since they lack experience and knowledge in this field.
YouTube will not charge small businesses to use the Directr app but small business owners will have to invest in video marketing to get their videos featured on YouTube. This is a cost efficient way of creating quality content and reaching out to potential customers. YouTube is not expecting to earn a lot from each video but purchasing Directr will help YouTube reach out to a wide audience of small business owners and generate revenues thanks to the size of their new audience.
If you own a small business and want to use video advertisements, you should try using the Directr app. You can download it for free and start creating videos right away. If you are happy with the result, look into investing in a video marketing campaign to have your content featured on YouTube. This could be a great way to drive traffic to your site, raise awareness for your brand and generate more sales.
There is talk that an android version will soon be following the current version, the powers that be will probably see how this version works, and will wait to get all the kinks out, if any develop.
The move for Google to snap up this app makes a lot of sense, as it gives small business a really great tool to use on the fly. If a shopkeeper wants to capture a scene in his store that stands out, there is nothing like the present. Here is the chance to create quality videos without having to worry about a big budget. If you haven't had the opportunity to take advantage of Directr, do so now and you'll be very impressed.
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