Magic Marketing Graphic Trends Of 2014

By Arees Furqan


Having a business online means you create a presence on the internet that is used to attract customers and further promote your brand. If your business is new to the internet, or if you have been online for awhile now but can't seem to drive large amounts of traffic to your website, then you need to keep reading for good advice.



1. Dynamic Presentations and Slide-ology: Gone are the days when PowerPoint presentations where the only means of advertising. Marketers have taken this to a whole new level by combining PowerPoint and flash to generate dynamic marketing presentations. Intense graphics and less text is used to drive the message home, and this is proving to be effective especially with the wake of smartphones and other hand held devices.

In the past several years, commercial art design experts have evolved the production of infographics. At this point, even the most complex tasks can be shown in a simplified form with an infographic. This can help a marketer more easily describe what they are selling, and how it helps a potential customer receive the full benefits of that product or service.

It really pays to educate yourself about graphic marketing if you plan on using your website to gain new business. Education and knowledge is key to knowing what the latest trends. A good way to find out what the latest graphic marketing trends are is by going to the popular websites.

4. Visual navigation in webpages: Marketers are now using this alternate navigation technique to incorporate adverts, and even make websites more realistic and usable than they were a few months back. Although not a direct advertisement feature, the fact that the website is more appealing entices one to come back again, and this creates big an avenue to convert a returning visitor into a customer. The only way a marketer can be successful in this world today is by being familiar with the latest marketing trends. Adopting the trends discussed above among many others should give you a much brighter future, and you will remain relevant for a long time.

The graphics used in marketing change over time in response to changes in society, so it's important to keep up with the kind of graphics that are getting responses today. Read on to find out common trends in marketing graphics that have been used so far in 2014.Minimalism has been a big trend in marketing graphics this year. Simple display of information with clean, solid colors and no clutter has been common especially in marketing materials for more professional firms. Drop shadows and gradients have been out of style in favor of simple straight lines dividing solid colors.




About the Author: